Kotex® and partners unite for a second year of the Stay YOUnique school programme

by Media Xpose

The Department of Basic Education, medical professional and health advocate, Dr Nosipho Danielle Mhlanga and former Miss SA Natasha join Kotex’s menstrual health initiative

Following the success of its inaugural drive last year, Kotex® is proud to announce the second Stay YOUnique School Programme pad drive. This impactful initiative, in collaboration with the Department of Basic Education, aims to provide critical support to young girls across South Africa.

Caitlin Meredith, Marketing Manager Kotex®, explains that last year’s programme saw Kotex® donate premium sanitary products to 400 schools, reaching over 120 000 grade 4 to 7 learners throughout Gauteng. “The response was overwhelmingly positive, highlighting the urgent need for accessible menstrual hygiene products in South African schools,” she says.

According to the World Health Organisation (WHO), less than one in three schools globally (31%) have bins for menstrual waste in girls’ toilets. In less developed countries, this figure drops to one in five (17%). In South Africa, it is estimated that up to seven million schoolgirls are unable to afford sanitary pads, a stark reminder of the challenges many young girls face.

This year, the Stay YOUnique Programme returns with a renewed commitment to fighting period poverty. Kotex® has once again partnered with medical professional and health advocate, Dr Nosipho Danielle Mhlanga, who will visit Norwood Primary School in Johannesburg to educate over 300 young girls between grades 4 and 7 on the importance of menstrual hygiene, dispel menstruation myths, and break the stigmas that often accompany it. Dr Mhlanga will be joined by former Miss South Africa, Natasha Joubert, whose passion for empowering young girls will help inspire attendees as they navigate this critical stage of their lives.

“The Stay YOUnique Programme was created to ensure that no girl’s progress is hindered by a lack of access to the basic tools and knowledge required to manage her menstrual cycle,” says Meredith. “Last year’s programme made a significant impact, but we know the fight against period poverty is far from over. With the continued support of our partners and communities, we aim to build a future where no girl is left behind simply because of her period.”

The programme’s mission goes beyond providing sanitary products; it seeks to foster a sense of empowerment among young girls. By educating them about menstrual health and providing access to essential resources, Kotex® hopes to contribute to the well-being, self-esteem, and long-term success of the next generation. “Period poverty is not just a women’s issue; it’s a human rights issue. Every girl deserves the right to health, equality, and dignity, and it’s through collective efforts that we can make lasting change,” adds Dr Mhlanga.

The second Stay YOUnique School Programme pad drive is part of a broader, long-term commitment by Kotex® to promote menstrual health and hygiene in communities throughout Gauteng and beyond. By uniting voices – parents, teachers, healthcare professionals, and community leaders – the programme aims to create a lasting dialogue about menstrual health and period poverty.

“As we continue this journey, we are focused on empowering individuals and communities with the tools they need to make real change,” concludes Meredith. “Through sustained collaboration and dedication to this cause, Kotex® remains committed to building a world where menstruation is never a barrier to progress.”

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