Ackermans and Spur Celebrate South African Creativity with Limited-Edition Kids’ Tees

Two of South Africa’s most iconic family brands — Ackermans and Spur — have teamed up to celebrate local creativity and young talent through a brand-new, limited-edition kids’ T-shirt collection. Just in time for Heritage Month, this special collaboration highlights the vibrancy, imagination, and pride of South African children.

From Drawing Board to Design

Earlier this year, the brands launched the Design-a-Tee competition, calling on children across the country to turn their artwork into wearable fashion. Inspired by Spur’s famous colouring-in sheets and Ackermans’ commitment to family and community, the contest sparked an overwhelming response, with nearly 20,000 entries received.

Among these, two young winners stood out:

• Juliana (7) – whose bold design reflects colour and joy.
• Lesego (9) – whose creative concept brought originality to life.

Both designs have now been transformed into T-shirts available in selected Ackermans stores and online.

Pride and Joy for the Young Designers

For the winners, seeing their artwork come to life has been unforgettable.

“I feel really proud and so happy,” said Juliana. “I can’t believe my T-shirt is going to be in a real shop! It makes me feel special, and I can’t wait to see other kids wearing it.”

Lesego added: “It feels amazing to see my drawing as a real T-shirt. I showed my whole family, and they’re so proud. I hope lots of people wear it and love it just like I do!”

More Than Just Tees

“This partnership is about more than fashion,” explained Bronwyn Pretorius, CMO of Ackermans. “It’s about celebrating creativity, heritage, and family. The limited-edition tees are proof that creativity has no limits — and that South African kids are bursting with talent.”

By joining forces, Ackermans and Spur have created a collaboration that is both meaningful and memorable — a tribute to family life, fun, and local creativity.

Where to Find Them

The Ackermans x Spur Design-a-Tee Collection is now available at selected Ackermans stores nationwide and online. Stock is limited, so grab a tee before they’re gone — and let your child wear a piece of proudly South African creativity.